Shang Yang
irabnb.jpg

Airbnb

 partnered with airbnb, we made a creative campaign that helps to fight against child mortality caused by malaria.  I created the logo and a fairytale book to build the visual identity of the campaign. 

partnered with airbnb, we made a creative campaign that helps to fight against child mortality caused by malaria.

I created the logo and a fairytale book to build the visual identity of the campaign. 

art direction: shang yang, michael Arroyo

Brand management: rachel cohen

Strategy: Joe Bae, jenna stout

copy writing: curtis winiesdorffer

experience design; jessica bagby